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Food Trucks Become Corporate Ads at SXSW
One of the trends at this year’s edition of South by Southwest involves major national brands using food trucks to create a kind of interactive marketing experience. But they’re relying on Austin...
View ArticleMaking a Buck at SXSW
Throughout the week, hoards of innovators, filmmakers and musicians are landing in Austin to showcase their various products. And some Austinites have figured out how to take advantage of the influx of...
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“Homeless Hotspots” Stir Controversy
A program that was intended to generate income and good will for homeless people at South by Southwest sparked a huge backlash. “Wireless connection! 4G! You need to get online? I’m your guy! Hotspot!...
View ArticleSXSW Interactive Growth Continues
Thousands of tech industry workers were leaving town, just as thousands of music industry people and fans begin to converge on Austin. South by Southwest Interactive ended Tuesday; the music conference...
View ArticleSXSW Means a Boom for Towing Business
Officials speculate that 200,000 to 250,000 people travel to Austin for the South by Southwest conferences each year. Some are registered participants, some are performers, and still more just come to...
View ArticleFinding Life in the Death of a Band: LCD Soundsystem’s Last Days
By Yana Skorobogatov “Shut Up and Play the Hits,” one of the documentaries featured at this week’s SXSW Film Festival, chronicles the final days of the beloved indie dance-rock band LCD Soundsystem’s...
View ArticleSXSW Impact Estimated at $190 Million
The economic impact of South by Southwest continued to grow in 2012. An analysis released today by SXSW organizers found their five conferences and related events pumped $190 million into the Austin...
View ArticleFirst Bands Announced for SXSW 2013
Though it’s only November, the springtime music conference that takes over Austin each year, South by Southwest, is already beginning to take shape. Today, organizers released the initial lineup....
View ArticleSXSW Film: One Maiden’s Fantastic Voyage
A word of warning: if you’re going to see “Maidentrip” at SXSW Film this week (and by all means, you should), you may want to secure a large line of credit beforehand, as afterwards you’ll likely have...
View ArticlePhotos: Rockers at the Paramount for Dave Grohl’s ‘Sound City’
By Filipa Rodrigues Nirvana drummer and Foo Fighters frontman Dave Grohl was at the Paramount Theater yesterday for the South by Southwest screening of his new film “Sound City”. The documentary...
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